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With people connected to the internet at all times, it has become somewhat difficult to meet the rising expectations of today’s digitally empowered customers. Businesses need to invest in Social CRM in order to stay competitive.
CRM implementation project demands a proper implementation plan in place. Not only this every business out there is different and needs to plan the CRM implementation differently.
According to Gartner, Big Data will be the next “disruptive technology” and will transform customer relationship management industry.The possibilities that Big Data offers are endless but companies first need to invest in CRM software.
According to Cisco, there will be 50 billion devices connected to the Internet by 2020. Companies would like to mine this data to get insightful data about customer behavior. Internet of Things presents both a challenge and an opportunity.