About Amer Wilson
Amer Wilson is a CRM consultant at Rolustech with over a decade’s worth of experience in the CRM industry. Amer currently runs the Rolustech blog and aims to provide expert advice and inspiration to small business owners through his posts. Amer regularly attends webinars from leading CRM providers to stay on top of the latest trends in CRM and, consequently, ensure that his readers can too. A strong believer in imparting the knowledge he has gained over his career, Amer is always willing to assist his co-workers in any way he can and has become our go-to-guy for all things CRM. When he’s not churning out new articles and directing the content strategy for our blog, Amer can be found pumping iron at the gym.
SugarCRM has a built in campaigns module which empowers you to create and manage marketing campaigns for your organization. Promoting your business and advertising your products/services has never been easier, thanks to a robust and versatile CRM like Sugar. It lets you reach out to your target audience without any hassle.
- June 22, 2017
- By Amer Wilson
Marketing Automation – Is it just about Automation?
The primary objective of a marketing automation platform is to streamline marketing tasks to increase efficiency and enhance productivity. But does it only automate tasks?
- June 16, 2017
- By Amer Wilson
Does Your Business Need a CRM? 10 Warning Signs!
Does your business need a CRM? This is an important question since the future of your business could depend on it. Read these ten signs to find out!
- May 17, 2017
- By Amer Wilson
Data Mining in CRM
Although it is still a relatively new technology, businesses from all industry verticals have invested in it to take advantage of historical data. Get a holistic view of the customer life-cycle by using data mining techniques in CRM.
- May 10, 2017
- By Amer Wilson
SugarCRM for Nonprofits
Nonprofits and Charities are increasingly using Sugar for fundraising, volunteer management, donations life cycle and reaching potential donors. Read more!
- April 6, 2017
- By Amer Wilson
5 Reasons Why the Call Center Industry Needs a CRM
Revolutionize customer experience and fill the gaps in customer service with a robust call center CRM. Check out how you can manage a call center with a CRM.
- March 28, 2017
- By Amer Wilson
4 Remarkable Benefits of Social CRM for Your Business
With people connected to the internet at all times, it has become somewhat difficult to meet the rising expectations of today’s digitally empowered customers. Businesses need to invest in Social CRM in order to stay competitive.
- March 21, 2017
- By Amer Wilson
Salesforce Cloud Security
Salesforce has made its cloud solutions incredibly secure and robust. Read on to discover the various aspects of Salesforce Cloud Security.
- February 6, 2017
- By Amer Wilson
5 Reasons why the Manufacturing Industry Needs a CRM
Learn how a CRM with the quintessential manufacturing industry features can add value by creating a leaner organization that anticipates customer demand and meets it quickly and efficiently.